Tuesday, September 11, 2012

JC Penney sets opening date for Matthews store

JC Penney is opening a new store in the Windsor Square shopping center on Oct. 5, the company said Tuesday.

The store is 83,000 square feet, JC Penney said in a press release, and will feature a number of new design elements. There will be a 1,700 square foot Sephora makeup store inside the JC Penney, as well as a number of individual "shops" showcasing brands such as Levi's and Liz Claiborne.

The new store will also have wider aisles to make shopping easier, and energy efficient LED lighting, JC Penney said.

The shops concept is part of JC Penney's turnaround strategy, as the retailer "re-imagines the department store." In addition to its pricing changes (largely eliminating sales in favor of "everyday low pricing"), JC Penney also recently decided to offer kids free haircuts on Sundays to lure back customers.

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Anonymous said...

I'm so glad to see a nationally recognized store setting up in that shopping center. Hopefully, it will be successful and draw more stores to fill the vacancies.

Anonymous said...

Bet the store was orginially going to be at the 'Bridges of Mint Hill' outdoor mall before the economy crashed.

Anonymous said...

Nobody gives a rip about the jc anymore