Free fro-yo in Myers Park today

The latest entrant into the region's growing frozen yogurt wave, Yoforia, is marking the opening of its Myers Park shop by giving away free yogurt there all day today, until 10 p.m. The store is at Selwyn Corners, the same little plaza that houses Nolen Kitchen, at 2823 Selwyn Ave., Charlotte.

A coupon for the special, good for up to 12 oz. of yogurt and toppings, can be found on Yoforia's Facebook page. The Atlanta-based chain has also recently opened locations at SouthPark mall and the Shops at Piper Glen, and joins Tasty Yo in NoDa and a new-style TCBY at Colony Place in south Charlotte in offering the increasingly popular tart fro-yo with fresh fruit and candy toppings - though some of the shops also serve sweet flavors, too. The chain that started the craze, Los Angeles-based Pinkberry, is also headed to town: It's slated to open in mid-July at Phillips Place, as my esteemed colleague Helen Schwab reported last month.

In the spirit of full disclosure and thorough investigation, I should also point out that a colleague and I ventured over to the store to check out the scene - and, ok, yes, sample the eats - earlier today, creating our own tasty treats from among 12 flavors of yogurt and an extensive self-serve topping bar. A tip based on that experience, however: Be sure to leave enough room for toppings, or else you'll find your cup overflowing, and with a less-than-ideal topping-to-yogurt ratio!